Digital order in 5 minutes flat, delivered every Saturday morning. Cyber PMM š³ insights, industry news, and whatās on the horizonāzero fluff, all substance.
1. Riding the AI Innovation Wave: Product Marketing in 2025
Explore how AI is reshaping product marketing strategies this year. The latest content delves into emerging trends and offers actionable insights for staying ahead in the AI-driven market.
Introducing the Cyber PMM Term Libraryāa term database built for integration with your AI stack. Reference a curated list of industry-specific terms to get on the same page with others.
3. If PMMs were robots with Operating Systems - what would our 4 modules be?
Did you vote on your top 4 modules yet? You don't have to be a PMM to vote. Just trying to see what people think PMMs should be focused on, and what our core modules should be if we were robots.
Oracle has informed clients of a second cybersecurity breach within a month, involving the theft of old customer log-in credentials. The stolen data has reportedly been offered for sale online, and the incident is under investigation by the FBI and cybersecurity firm CrowdStrike. Read More
2. BlackBerry Forecasts Decline in Cybersecurity Revenue
BlackBerry anticipates a decline in its fiscal 2026 revenue due to weak demand for its cybersecurity services. The cybersecurity unit is expected to generate between $230 million and $240 million, down from $272.6 million reported in the previous year. Read More
3. Check Point Disputes Hackerās Breach Claims
Check Point has refuted claims by a hacker alleging a breach of the companyās systems, stating that the information was acquired through targeting individuals over time rather than a direct attack on their infrastructure. Read More
š§ Top 3 Content Plugs
1. MCP: Building Your SecOps AI Ecosystem
Jack Naglieri discusses the potential of Model Context Protocol (MCP) in security operations, comparing it to purpose-built agents and outlining steps for security teams to leverage this approach. Read More
2. How to Have the BEST Launch Day (Go To Market Plays E1)
In this episode of The Marketing Millennials, Daniel Murray and Tamara Grominsky break down go-to-market strategies, emphasizing that the best launches start months in advance. Listen Here
An all-in-one tool for video and podcast production, offering transcription, multitrack editing, screen recording, and even AI voice tools. Itās perfect for PMMs looking to scale content production efficiently.
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A workspace where you can write, plan, and organize tasks but I use it to publish free databases. Ideal for launch planning, asset management, or building internal PMM hubs.
An AI app development platform that allows you to build apps and agents in minutes without any coding experience -- definitely worth testing out.
š 3 Things Ahead
1. RSA Conference Countdown: 23 days
2. Cyber PMM Tool: Launch Plan on a Page
Stay tuned for an upcoming tool designed to simplify your product launch planning.
3. Cyber PMM Content: The AI-Enabled Buyer's Flow
Planning long form content on the changes that AI is bringing to how buyerās find you using LLMs.
Note: I also have an interview planned with an expert who will shed light on threat intelligence, GTM insights, and PMM tips within cyber. Stay tuned. Should publish next week.
Take 5 minutes to test an AI app dev tool like Replit, Bolt.new, Loveable or Cursor. Try it out for free. You don't need to be a developer or know how to code, but seeing how these tools work will open your eyes to the future and might even spark you to create something you've always wanted to build.
Optimize: Optimize is often used (guilty as charged) to fill space because it sounds smart, but very few people know what it means in a product context. If you do use it, define what you mean for buyer's.
The mission of Cyber PMM š³is to provide content, tools and frameworks that help Cyber PMMs fight digital chaos, cut through the hype, and do more with less.
Cyber PMMs are primarily product marketers in cybersecurity, but this space also supports tech founders, solutions marketers, product managers, engineers, and content creatorsāanyone bringing tech to market in chaotic environments.
Thanks for reading Cyber PMM! Subscribe for free to receive new posts and support my work.
