Video Interview with Cybersecurity Industry Expert Jon Oltsik
In this enlightening interview, seasoned cyber industry expert Jon Oltsik delves into his extensive career, sharing valuable insights and experiences.
Note: This video is also the inaugural episode of the Cyber PMM YouTube channel. Please subscribe for future video updates.
In this enlightening interview, seasoned cyber industry expert Jon Oltsik delves into his extensive career with host Dane Disimino, sharing his valuable insights and experiences. He discusses the pivotal moments that shaped his journey, offers in-depth observations on the evolving cybersecurity landscape, and provides practical advice for product marketers navigating this dynamic field. From personal anecdotes to professional wisdom, this conversation is a must-watch for anyone interested in the intersection of industry dynamics, cybersecurity, and product marketing.
Sections and Timestamps
00:00 Part 1: Starting as a PMM
03:40 Part 2: Entering Market Research
09:18 Part 3: Transition to starting ESG’s security practice
13:00 Part 4: The ESG and Market growth path
18:43 Part 5: Industry Consolidation
21:17 Part 6: The AI Effect
25:51 Part 7: What’s keeping CISO’s up at night?
28:44 Part 8: Is there a talent shortage in cyber?
33:41 Part 9: Advice for Cyber PMMs
37:52 Part 10: Being industry aware as Cyber PMMs
Be sure to tune into Jon's articles on TechTarget here, or to his CSO Online articles here.
Thanks for tuning in! Stay tuned for future videos by subscribing to the Cyber PMM YouTube channel. You can also learn more directly on the Cyber PMM website, or by following Cyber PMM or me on LinkedIn and X (@Cyber_PMM).